by admin | Mar 15, 2018 | Articles, Members Forum
Demography can be a dry discipline but there is no doubt that big demographic trends can make or break an accounting and bookkeeping firm. It’s been all about Boomers; now it’s time to move on. It’s all about Millennials. In Australia and in the USA, Millennials have...
by admin | Aug 24, 2016 | Articles, Members Forum
It may come as a surprise to many struggling bookkeeping firm owners that accounting and bookkeeping are the top money-money makers when compared to legal services and many other service firms. This is true in the USA where research firm Sageworks annual ranking of...
by admin | Jul 21, 2016 | Articles, Marketing, Members Forum
The law firms do it, accounting firms do it and so do bookkeepers: they each determine what they consider to be the going rate, the “market price” for the service they are delivering and either match it or discount it. But there is an underlying fallacy in this...
by admin | Jul 14, 2016 | Articles, Marketing, Members Forum
When you need petrol where do you go? Despite TV ads promising lower emissions or whatever, chances are you will still buy at the station with the cheapest petrol prices, assuming the station is close at hand when you see a need. It is typical for customers to...
by admin | Jun 27, 2016 | Articles, Expansion & Exit, Members Forum
Proactive bookkeepers and accountants are the closest to their clients and in touch with their needs, and therefore in the best position to increase their income and the positive outcomes created for clients. It’s a strong case against being a doormat; it’s really...
by admin | Apr 28, 2016 | Articles, Members Forum, Technology
There is little doubt that SME owners are becoming better educated about financial matters, perhaps also becoming more aggressive in choosing their accountant and bookkeeper. There is a simple, compelling reason for this: the advent of easy-to-use accounting software...
