The Myth that keeps on living

The Myth that keeps on living

It’s a pure myth that there exists a market price for bookkeeping services and that you need to accept it. Your challenge is that most business owners are highly price sensitive when it comes to having their accounts produced, for one simple reason: they don’t see...
Technology Blues

Technology Blues

Are you a “professional”? Or a “technician”? And does the title matter in terms of your career or business. We have changed due to technology, some more than others – indeed some jobs are being replaced by machines, such as routine administrative tasks and manual...
The Robo Bookkeeper

The Robo Bookkeeper

The World Economic Forum is a lofty and important gathering intent on “improving the state of the world”. It also points us to the skills required in 2022 that render some skills as declining and others growing in demand. Sadly, skills for precision,...
Are You Ready for the 4th Industrial Revolution?

Are You Ready for the 4th Industrial Revolution?

Australians now spend about half a day each week doing different tasks than someone with the same job five years ago, according to a recent research study. And that is an average with some sectors, like accounting and bookkeeping, at the extreme side of this trend....
Exiting Old Habits

Exiting Old Habits

There are powerful forces at play in the accounting software sector; they will affect all accounting and bookkeeping professionals. Old work practices and traditional ‘tools’ of the trade are being relegated to the dustbins. Readers of the financial pages...
Your price: your value

Your price: your value

Inside every premium-priced firm is a speciality that enables that firm to charge well above average prices. The comparison with other trades and professions informs us. Plumbers who specialise in high pressure waste systems earn multiple times the hourly rate of your...
Moving out of your comfort zone

Moving out of your comfort zone

Business is about people, it’s about interacting, and it’s about giving yourself to these people, comfortable and confident to do something with you. That’s a sales skill and that will not sit well with many accounting and bookkeeping professionals. Develop that...
Are you running a successful bookkeeping business

Are you running a successful bookkeeping business

Bookkeeping principles are timeless. But what clients are looking for has changed due to automation. This puts pressure on bookkeepers to provide higher value services as business owners have expectation that compliance work can be automated – cheaply.Your job until...
Beating Automation: Marketing!

Beating Automation: Marketing!

Automation (AI) will displace jobs in the accounting and bookkeeping sector; sadly our education system (including Certificate IV and legacy commerce degrees) can’t teach everyone to be smarter than robots when it comes to replicable activities. Yet, people, not...
How much is your self worth?

How much is your self worth?

Linking money and self-worth is a fundamentally flawed concept, but the fact remains that many, many professionals do not give themselves permission to value their time at anywhere near the rate that would be commensurate with the kind of training and experience they...